Customer Insights Analyzer

Supercharge Sales and Connect with Customers on a Deeper Level

Business Challenges

An e-commerce business specializing in seasonal products recently faced significant challenges after stocking winter season items with a substantial inventory. Despite thorough planning, sales performance fell short of expectations in the first month. Traditionally, the business relied on data scientists, machine learning engineers, and SQL analysts to gather and analyze customer feedback, aiming to understand issues like product returns, low sales figures, and logistical inefficiencies.
  • Data Infrastructure: Implementing a robust data infrastructure to ensure seamless data flow and accuracy across all modules.
  • Data Protection: Ensuring robust security measures to protect customer data during analytics and AI processes.
  • Real-time Processing: Achieving real-time data processing to deliver prompt insights into customer behavior.

Our Approach

Our transformative solution leverages SQL Databricks SQL AI Functions developed with LLM and Medallion architecture to analyze customer reviews instantly. This innovation allows companies to respond to product issues more rapidly, leading to significant productivity improvements.
  • Instant Feedback Analysis: Analyzing customer reviews in real-time to provide immediate insights.
  • AI-Generated Responses: Utilizing AI to generate prompt and accurate responses to customer inquiries.
  • Real-Time Dashboard: Providing a real-time dashboard for tracking performance and insights.
  • Integration with Azure OpenAI: Ensuring seamless integration with Azure OpenAI models for comprehensive support.

Key Takeaways

  • Instant Customer Feedback Analysis
  • Useful Insights Highlighted
  • Real-Time Dashboard
  • AI-generated Responses

Use Case

By integrating advanced data analytics, Databricks SQL AI capabilities, and Medallion Architecture, our solution revolutionizes e-commerce operations by providing immediate insights into customer behavior and enhancing their overall shopping experience. This innovative approach ensures the swift resolution of product issues, personalized customer engagement, and availability of prompt responses to meet the demands of customers in no time.

Results

  • Instant Customer Feedback Analysis
  • Useful Insights Highlighted
  • Real-Time Dashboard
  • AI-generated Responses